Digital Insights

(Update: The information in this article is no longer applicable. As of July 1st 2024, Naver is selling its stakes in Line and the subsidiary […]

Consumer interests and lifestyles have changed significantly over the past few years due to the pandemic, and the changes are still ongoing as of 2025. […]

In 2025, Naver is still the preferred Search Engine by Korean internet users, holding 92% of the market share. But doing SEO on Naver is […]

So far the 2020s has been a decade of changes in the Digital Marketing field. User behavior changed dramatically in the APAC region and worldwide, […]

The Fashion Industry in South Korea South Korea is considered a trendsetter not only within Asia but also globally due to the influence of K-pop […]

Did you know that messages sent on KakaoTalk reach 11 billion on average per day? Koreans are heavy internet and social media users,and they spend […]

Even though every country has its own distinct characteristics, we have collected a list of broad trends across Asia to provide the big picture of […]

China has a social media ecosystem that is quite different from the rest of the world. With Facebook, Twitter, YouTube, and other western social media […]

A business only becomes real once it exists on the Internet. Or at least this is what people say. While we wouldn’t necessarily go all-in on […]

The COVID-19 had a lasting impact on the mobile game industry and APAC gamers are on the rise. Mobile game downloads have seen great deal […]

Have you ever considered doing YouTube Marketing in South Korea? If you are doing business in the country but never considered it, you should! And […]

Why should you have a Wikipedia page? Having your company on Wikipedia can instantly help you to obtain a better online reputation, get higher exposure […]