Digital Insights

What are Naver Influencers? Naver Influencers are users officially recognized as the most engagement-driving users on the Korean platform Naver. They are like any other […]

If you’re familiar with South Korea’s digital ecosystem, you likely already know that Naver is the most popular search engine in the country. And if […]

In most parts of the world, if you were to ask someone to name a search engine, they would probably say Google. Google has dominated […]

Google released some of the Mega Trends for YouTube from 2025 for South Korea, in which they posited that viewers’ viewing behaviors and preferences can […]

What is Naver Cafe? Naver Cafe is a Naver Property similar to sites like Reddit, where each cafe hosts user-generated content about a specific niche […]

Google Insights released a list of 10 popular digital marketing topics in South Korea for 2025. Some of these topics have big implications for digital […]

This April Instagram surpassed Naver as the third most used app in South Korea (The Korea Herald), and it does not seem like this trend […]

Why is influencer marketing so popular in South Korea? Influencer marketing is nothing new in South Korea, since Koreans are fashion-forward and have a trend […]

Do you want to advertise on Naver? Learn what do you need to open an Ad Account and lauch your campaign

In South Korea, Naver Blog is a popular online platform that allows users to create and publish their own blogs. This service is provided by […]

Why Should Your Company Invest in Naver Advertising? Because of the many testimonials we have received from our clients, at InterAd we know that Advertising […]

In the first quarter of 2022, Coupang became the highest earning e-commerce service in South Korea, surpassing Naver for the first time. Now Coupang is the […]